Inspiring Sensory symposium at the Food Innovation Academy

Discover all the insights, challenges and changes in Sensory and Consumer Research.

The symposium will be chaired by prof. Hans van Trijp (WUR) who will give a concise overview of the 5 pillars for the future: Environment/Covid-19, Big data, New Methods, Texture & Oral Processing, Sustainability.

The future of Sensory Research
The kick-off keynote will be by Annie Neller, Simon Harris and James Gater (MMR Research Worldwide). Test methods for home, with more tech-savvy consumers and rapidly evolving tech advances - the pace of research is moving faster than ever.  Discover how research is embracing these developments. A deep dive into the latest technology trends & methodologies which harness consumer sensory insights.

Machine Learning within Sensory and Consumer Science
Second keynote by Tian Yu (Aigora) and Thierry Worch (FrieslandCampina). Discover how to find and characterize segmentation in consumer liking scores through a series of machine learning approaches. Learn to find meaningful consumer segments and evaluate these segments for stability. And to apply several common machine learning approaches to predict cluster segment based on consumer demographic, behavioral, and psychographic information.

The role of Sensory signals in eating behavior
Closing keynote by Kees de Graaf (Wageningen University and Research)

Sensory science is often focused on optimizing the palatability of food and beverage. However, the smell, taste and texture of foods and beverages also have a functional role in determining eating behavior. Ambient smells prime people for sensory specific appetites. Taste intensity signals the nutrient content of foods and plays a dominant role in satiation. Texture determines the eating rate and has an immense effect on how much people eat. Sensory is key to nutrition.

Besides these keynotes we have very interesting speakers in different (parallel) rounds. And the Universities of Applied Sciences (HAN, Hanze, HvA and Inholland) and the WUR will give an overview of thesis projects by students and young professionals. Enlarge your network and close the day at the Essensor celebration.

Curious? View our complete program here and get your ticket!

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