The new appointment will consolidate Talkwalker’s position as a leading consumer intelligence platform.
Hearing the voice of your customer amid all that noise requires meticulous attention, and numerous trials and errors.
Brand love is a powerful metric that marketers must prioritize if they hope to build sustainable brands.
Having a sustainable data strategy built on first-party data will lead to relationship-based marketing that is built on trust and consent.
The audio-based social media platform received mixed reactions from Dutch users.
Advertising professionals need to embrace storytelling, performance, and creativity.
In 2020 gaf de Nederlandse consument 43% meer uit aan online aankopen dan in 2019